The jewellery show encompassed a wide range of stunning diamond jewellery, combined with garments that complemented the jewellery beautifully. The collection patronized with pronounced exuberance set with a fusion of solid gold and unmistakable dazzle of diamonds. The delicacy and gravity of an Indian look were personified in their one-in-a-million designer jewellery.
The star studded event which was attended by actors like Aditya Pancholi and Apara Mehta, saw full attendance from jewellery aficionados and social glitterati amidst the industry’s most recognized fashion models sashaying down the ramp displaying the dazzling creations. Bollywood diva Sushmita Sen was the sensational show stopper at the fashion show which was magnificently choreographed by Lubna Adams. The show commenced with Charu Jewels’ own brand ambassador, Ms.Jyotika Solanki.
Announcing the launch, Nikhil Desai, Founder, Charu Jewels says, “After having bedazzled the audience at the International Indian Jewellery Week’s (IIJW) New Delhi Edition earlier this year we are pleased to showcase our “Diamond studded Jewellery Collection” fusion concept at IIJW 2013 here in Mumbai.
These masterpieces from ‘Charu Jewels’ cherishes the admirable integration of princely cut diamonds, embellished with precious stones. The range includes rings, earrings, necklaces, pendants, bracelets, anklets, armlets, bangles, and diamond studded jewellery. The designs express a distinctive new style to elevate your ensemble with the iridescent strand of fine diamonds and precious stones.
“Charu Jewels is renowned for concept of handmade and customized designs based on customer preferences. Our skilled artisans offer diamond jewellery in various cuts, flexible choices and intricate designs to ensure every piece retains its individual identity. Hence each of our designs will remain an exclusive master-piece that will never be re-made” adds Nikhil Desai.
Charu Jewels stands as a rare and shining example of a success story in the field of diamond jewellery retailing business with a presence in Mumbai and Surat. The group has been recipient of the prestigious Retailer Jeweller India awards including “Most Innovative Jewellery of the Year” and “Coloured Gemstone Jewellery of the Year”. After a booming business for almost 24 years in Surat, as a reliable manufacturer, exporter, wholesaler and retailer of exclusive designer diamond jewellery, Charu Jewels opened their second operation in a sprawling 3000 sq. feet exclusive diamond showroom at Bandra, Mumbai.