Limerick by Abirr N’ Nanki collaborated with celebrity stylist, Aastha Sharma, to launch their campaign of their latest collections.
Please find below the details of the collaboration for your reference. Also, we would like to share with you images and information from an exclusive preview held at the Limerick store in Kala Ghoda, Mumbai on the evening of January 17th 2020. The guests in attendance seen at the event were Amyra Dastur, Minissha Lamb, Ami Patel, Aashi Dua, Mohit Rai, Puja Gupta, Rahul Gangwani, Shaheen Abbas, Priyanka Gupta, Sukhmani Sadana among others.
First look: Limerick x Aastha Sharma Brings Together Two Stellar Forces Of Fashion
The label unveiled the first look of the exclusive campaign at their Kala Ghoda outpost
The new year is off to a grand start for contemporary label Limerick by Abirr n’ Nanki. For the first time ever, the label has collaborated with ace celebrity stylist Aastha Sharma on an exclusive campaign. The ace stylist has dressed some of the most iconic names in the industry, including Aishwarya Rai Bachchan, Disha Patani, Esha Gupta and more. The collaborative campaign is headlined by Aastha playing muse for the label in expertly curated ensembles from Limerick’s lineup.
The campaign was launched at the label’s Kala Ghoda outpost, with the elegant minimalism of the interiors serving as the perfect backdrop for the festive edit. On the occasion, Aastha said, “I am really excited about my collaboration with Limerick. We are launching their new festive edit campaign which consists of Western and Indo-Western outfits. It is basically the one-stop shop for everything that one is looking for this festive season. Personally, I really love their stuff and I am really looking forward to it.”
Nanki Paneja, co-founder of the label, said, “I am very excited to have Aastha onboard with us. She is the perfect muse for our ‘Intergalactic’ collection which features some of our best work so far. Aastha is the most versatile name when it comes to styling and mixing the classic with the contemporary, which is our core philosophy. We both believe in the amalgamation of age-old techniques with what’s new and modern to create something that goes beyond the ordinary.”